Thursday, February 21, 2008

Top Ten Games on Facebook with Detailed Demographics













Note: DAU = Daily Active Users (which is the metric this list is based on)

Brief Analysis:
Despite all the recent posturings by Zynga and SGN, neither companies has more than one game in the top ten. That honor goes to Blake Commagere.

Most games, with one exception, have a significantly higher ratio of male players. Does this mean men play more games? Answer: No. It means that no one is making games that appeal to female players - I'll post on that in the future.

Interesting bits:

  • Jetman has virtually no users over 26.
  • Scrabulous (and Vampires!!!) has an equal male-female ratio.
Come back tomorrow, I'll be posting the demographic breakdown of all the top games from Zynga and SGN.

Special thanks to www.developeranalytics.com for providing the demographic info!

2 comments:

mark pincus said...

As far as I can tell, there is no real relationship between jetman and sgn other than a one way feed from jetman to sgn.

Regarding posturing, zynga had 1.4m daily users as of last wk with 1m on our games and 400k on the clz apps we bought. We believe we are transparent. Please email me with any questions.

Mark@zynga.com

Montoya said...

I like the way you drill down to Daily Actives. Adonomics doesn't do that, and people have been touting total installs lately when that number doesn't really member. Anyway, if you have any inquiries about SGN games, just let me know. developers [at] socialgn.com